About The Facts of Business Life

Winner of the Small Business Trends 2013 Small Business Book Award for Leadership

Being a successful business owner isn’t just about knowing your industry and understanding the basic concepts of leadership, management, and operations. Successful entrepreneurs know that you must not only master many areas of business but also how those areas relate to and build on each other. They also understand how those areas change as a business goes through its inevitable life cycle, and that you must be prepared to change with them.

Bill McBean, the author of The Facts of Business Life, is just such a successful entrepreneur. Based on his four decades of ownership experience in a variety of industries, and packed with valuable advice, The Facts of Business Life is the first book to identify these facts, explain the five steps every business goes through in its life cycle, and show how successful business owners use this knowledge every day to create the kind of strong businesses that consistently win in the marketplace. The book is designed to provide readers with the tools and guidance they need to create and build success in their businesses today—and well into the future.The Seven Facts of Business Life

Fact One:
If You Don’t Lead, No One Will Follow

Fact Two:
If You Don’t Control It, You Don’t Own It

Fact Three:
Protecting Your Company’s Assets Should Be Your First Priority

Fact Four:
Planning Is About Preparing for the Future, Not Predicting It

Fact Five:
If You Don’t Market Your Business, You Won’t Have One

Fact Six:
The Marketplace Is a War Zone

Fact Seven:
You Don’t Just Have to Know the Business You’re In;
You Have to Know BusinessThe Five Levels of Business Success

Level One:
Ownership and Opportunity

Level Two:
Creating Your Company’s DNA

Level Three:
From Survival to Success

Level Four:
Maintaining Success

Level Five:
Moving On When It’s Time to GoDevoting one chapter to each of the seven facts, Bill shows how and why they are all critical to ownership success, and how their execution changes as a business passes through each of the five levels of its existence. Equally important, each chapter enables readers to not only understand the facts of business life themselves, but also how the facts build on each others’ strength as the business and its owner react to the ever-changing challenges of the marketplace.

So whether you are starting, building, maintaining, or exiting a company, The Facts of Business Life provides you with an in-depth, time-tested understanding of business that can’t be found anywhere else. It shows you not only what you need to know but how to apply that knowledge to build a strong, successful company that will flourish in today’s extraordinarily competitive business environment.